On Tuesday, Twitter announced its launch into e-commerce with an @earlybird Twitter account.
The @earlybird Twitter account will show time-sensitive deals on products and events. Twitter users may follow this account to view available deals.
Twitter’s move into e-commerce shows that the social platform is taking advantage of what some companies have been making money off of for years. Dell reportedly made $6.5 million in sales through links published on Twitter for over two years.
Currently Twitter will be advertising large international brands, and brands available nationwide in the US. In the future they hope to broaden the number of advertisers targeted at different areas throughout the world. Twitter’s future plans also include filtering deals by category.
The move into e-commerce would put Twitter in competition with other local daily deal sites, such as Woot.
Twitter plans to earn revenue from sales made using the @earlybird account.
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